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Founder’s Friday featuring Rob Benson @ Parkva

Rob Benson

Please provide a brief description about your company.
Leveraging computer vision (CV), artificial intelligence (AI), and network cameras, Parkva’s LotSentinel™ SaaS identifies parking violations 24/7 for property owners and municipalities without human intervention.

Two hashtags that best describe you.
#adventurous, #curious

What do you consider your greatest achievement?
My marriage and my two boys who serve our country as a Marine Lt. and a wildland fight fighter. Professionally, cofounding two successful businesses- hoping to make that three 😉

What is your idea of perfect happiness?
When I hit mid-life, the answer became quite clear, a happy and healthy family. Beyond that, bliss is sailing to new and favorite destinations or backpacking Yosemite.

What is your greatest fear?
Snakes, that’s it.

Whom do you most admire?
My mother and my grandfather. Both overcame multiple setbacks only to bounce back and achieve great success.

If you could change one thing about yourself, what would it be?
I wish I could speak multiple languages.

What are your top tips for balancing work and life?
Family first, and do what you love. Get those two wrong, and it will be an endless struggle.

What is something new that you learned about running a business this year?
Fast is not always better. Slowing down is helping us get it right the first time.

What is your most marked characteristic?

What is your greatest regret?
Ignoring all of the great advice given to me while in my 20’s.

What is your motto?
Every problem is an opportunity.

What is a legal mistake you wish someone warned you about?
Don’t forget the arbitration clause in a cofounder agreement.

When running your business, what do you struggle with most?
Sometimes you need to work or partner with large organizations; it’s generally a struggle to get their attention as a bootstrapped startup.

What advice would you give to yourself at 25 years old?
Joy and true happiness are surprisingly cheap, but you need to look elsewhere and inward to find them.

Tricia Meyer 301

Tricia Meyer is Founder + Managing Attorney of Meyer Law, one of the fastest growing law firms in the United States. Meyer helps entrepreneurs and technology companies from startups to large corporations with day-to-day matters and notable clients include companies that have appeared on Shark Tank to companies gracing the Inc. 500 to some of the largest companies in the world.

Tricia has been named on the Forbes Next 1000 list, is one of the Most Influential Female Lawyers in Chicago according to Crain’s Chicago Business and been recognized as a top 10 technology lawyer.

As an entrepreneur and a lawyer, Meyer has a unique perspective and has mentored thousands of startups and scaling companies at tech incubators and accelerators across the United States such as 1871, WeWork Labs and Techstars. Tricia has been featured in Inc., Crain’s, Chicago Tribune, NBC Chicago, American Express OPEN Forum, and more. Learn more at and follow Meyer Law’s story on Instagram @loveyourlawyer.